Vita Group has bolstered its senior leadership team at an important time of continued growth with a significant internal promotion following 17-years of dedicated service to the business for Russell Hayes.
Russell Hayes has been promoted to Director of Residential and will lead the businesses residential portfolio which includes Circle Square apartments by Vita Living and will include U+nion, Vita Group’s new co-living brand which is set to deliver 1,600 new homes at St John’s in the heart of Manchester when it opens in 2024.
Hayes was part of the team which successfully launched Vita Living apartments at Circle Square last year, building a successful sales and marketing function to stabilise the building’s occupancy as well shaping the product to ensure it exceeds resident expectations.
The principal face for the Group’s residential offering, Hayes will continue to build upon his work over the last three years as the business targets future growth of its residential portfolio, adding more developments to the platform across the UK, creating thriving communities.
Hayes has been with the business for over 17-years, starting within Select Property’s sales team and quickly establishing himself as a key team player, achievements include supporting the businesses’ major institutional investments such as the £600M DWS deal as well helping the business to launch its family of residential brands for both Vita Group and Select Property.
The move will see Hayes solely work for Vita Group, stepping away from Mark Stott’s successful sister company Select Property.
Mark Stott, Chief Executive Officer for Vita Group said: “We’re delighted to promote Russell to Director of Residential of Vita Group, Russell has been a trusted employee delivering outstanding results since he joined the business, proving himself every step of the way. He will now lead the businesses residential portfolio at an incredibly exciting time for the business with new brands about to launch to market and new cities in the pipeline. We’re sure that Russell will continue to develop and exceed expectations as he helps drive the business forward.”